Simplicity sketched

Posted March 19, 2008

Here is a graphical view comparing Google and Apple products to most everything else:

Apple, Google, and your non-simple product

Now what can we do about making it simpler?

Via Duffy

3 Comments so far

  1. Jenny on March 20th, 2008

    Apple Product: touch, touch, touch, scroll, touch, touch, touch… gotit! I think Steve J takes simplicity to an extreme.

  2. Toby Lucich on March 27th, 2008

    This struck me funnier than usual this morning, as I collaborate on a system implementation and find the mad desire to shove “just one more thing” in the UI.

    And then we wonder what is slowing adoption, and why users can’t just intuitively navigate the tool…

    Thanks for sharing this Adam.

  3. Adam on March 27th, 2008

    I’m a guy who believes in simplicity (obviously), and that sketch hit home for me, too. I hope it encourages you to cut that “just one more thing.” It sounds like you understand the consequences of including it.

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