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Thu, Nov 9, 2006

Simplicity Rules

Greg Linden has a great run-down of a Google anecdote from Marissa Mayer:

Where to buy phentermine, After a bit of looking, Marissa explained that they found an uncontrolled variable. The page with 10 results took .4 seconds to generate. The page with 30 results took .9 seconds, cheap phentermine online cheap.

Half a second delay caused a 20% drop in traffic. Buy lorazepam online, Half a second delay killed user satisfaction.

Even in this day of broadband, fast matters, order prozac without prescription.

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  1. Simplicity Rules » Slides and links from Ignite Portland Says:

    [...] Fast Matters: Google’s test with search results. [...]

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